AdMob

AdMob

software
★★★★4.2(605 reviews)

About

Google's mobile app monetization platform for earning revenue through in-app advertising with mediation, real-time bidding, and analytics.

Pros

  • +Reaches 97% of top 100 global advertisers
  • +Competitive fill rates and CPMs across formats

Cons

  • -Revenue is variable depending on app category and region
  • -Not all features available to smaller publishers
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Details

HeadquartersMountain View, California
Typesoftware

Pricing

Model

free

Platforms

iosandroidweb

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