SpyFu

SpyFu

software
★★★★½4.6(657 reviews)

About

Competitor keyword research tool specializing in PPC and SEO analysis, revealing competitor ad spend, keywords, and ranking history for strategic competitive intelligence.

Overview

Competitor intelligence tool specializing in revealing competitors' most profitable keywords, ad spend, and SEO strategies for both organic and paid search.

Pros

  • +40% recurring commission with 365-day cookie
  • +Best-in-class PPC competitor analysis
  • +Affordable pricing ($29-$187/month)
  • +15+ years of historical keyword data

Cons

  • -Interface can feel dated
  • -Backlink data less comprehensive than Ahrefs/Semrush
  • -Primarily US-focused data

Integrations

Google AdsGoogle AnalyticsBing AdsChrome Extension
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Details

HeadquartersScottsdale, AZ, USA
Founded2005
Typesoftware

Pricing

Model

subscription

Platforms

webchrome_extension